Privacy policy

Privacy policy

Last updated:

Jan 1, 2026

Armada is committed to protecting your privacy and handling personal information responsibly, transparently, and in accordance with applicable data protection laws, including the Protection of Personal Information Act, 2013 (POPIA) and the General Data Protection Regulation (GDPR), where applicable. This Privacy Policy explains how we collect, use, store, and protect personal information when you interact with our website.

1. Information We Collect

1.1 Personal Information

When you interact with our website, contact us, or submit an enquiry, we may collect personal information that you choose to provide, including:

  • Name

  • Email address

  • Phone number

  • Company name and role

  • Any other information you provide when contacting us or signing up for our services

We only collect information that is relevant and necessary for the purpose for which it is provided.


1.2 Information Collected Automatically

When you visit our website, we may automatically collect limited technical and usage information, including:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Referring website or source

  • Pages viewed, interactions, and time spent on the site

  • Cookies and similar tracking data

This information is used in aggregated or anonymised form where possible.


2. How We Use Your Information

We use personal information for legitimate business purposes, including to:

Respond to enquiries and communicate with you

  • Provide and improve our services and website experience

  • Understand how our website is used and optimise performance

  • Maintain security, prevent misuse, and protect our systems

  • Comply with legal, regulatory, and contractual obligations

We do not use personal information in ways that are incompatible with these purposes.


3. Lawful Basis for Processing (GDPR)

Where GDPR applies, we process personal information on one or more of the following lawful bases:

  • Your consent

  • The performance of a contract or pre-contractual steps

  • Our legitimate business interests, where these do not override your rights

  • Compliance with a legal obligation

You may withdraw consent at any time where processing is based on consent.


4. Sharing of Information

We do not sell or trade personal information.

We may share information only in the following circumstances:

  • Service providers: Trusted third parties who assist us with website hosting, analytics, communications, or IT support, under appropriate confidentiality and data protection agreements

  • Legal or regulatory requirements: Where disclosure is required to comply with applicable law, regulation, or legal process

  • Business changes: In the event of a merger, acquisition, or sale of assets, information may be transferred as part of that transaction, subject to continued protection

We take reasonable steps to ensure that third parties handle information in line with applicable data protection laws.


5. Cookies and Tracking Technologies

We use cookies and similar technologies to support website functionality, understand usage patterns, and improve performance.

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain parts of the website.


6. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

When information is no longer required, it is securely deleted or anonymised.


7. Data Security

We take appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, or disclosure.

While we take reasonable precautions, no method of transmission or storage is completely secure. You acknowledge that information shared online is provided at your own risk.


8. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you

  • Request correction or updating of inaccurate information

  • Request deletion of your information, where applicable

  • Object to or restrict certain types of processing

  • Withdraw consent, where processing is based on consent

  • Lodge a complaint with a relevant data protection authority

To exercise your rights, please contact us using the details below.


9. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing personal information.


10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in law, technology, or our practices.

Any updates will be posted on this page with a revised effective date. Continued use of the website after changes are published constitutes acceptance of the updated policy.


10. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us at:

Armada®
+27 (0)10 157 0569
hello@armada.co.za

Client Enquiries

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Let’s talk

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Client Enquiries

By submitting, you agree to our Terms and Privacy Policy.

Client Enquiries

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk

Thinking about transforming your brand
and unsure where to start?

Tell us what brought you here,
and we’ll get in touch to talk it through.

Join Our Team

If you’re curious about joining the Armada team, whether in a permanent role or on a project basis, please use the button below to access our Talent application form.